The first image that might come to your mind when hearing the name of this Magical Town could be one of a paradise lined with rows of agave and fragrant barrels full of this Mexican elixir.
The municipality of Tequila gained relevance when it gave its name to the spirit known around the world, given that it is also one of the territories where it is produced.
The climate and geography of the area is ideal for the agave plant, out of which tequila is made.
This Magical Town was founded by Franciscan frailes in 1530, its original name being Santiago de Tequila.
The first settlers, however, were mainly the Chichimeca and the Otomi peoples.
It was in 2006 that Tequila was declared a UNESCO Cultural Heritage site.
The Guadalajara-Tequila Express.
This is a working train that works on an old locomotive engine from the 19th century.
You will find a gorgeous scenery as you make your way into the home of what is perhaps the most iconic Mexican spirit.
The Jose Cuervo Express (its full name) can be found in Guadalajara’s train station, located on Washington avenue, close to the Agua Azul Park.
The trip lasts approximately two hours, and you can enjoy margaritas and snacks on your way there.
Can you imagine a better train ride?
Explore the downtown streets and see all the stores, where you can find all sorts of items centered around tequila: bottles of the most popular brands, as well as artisanal bottles from micro-distilleries; barrels to be used for decoration; or other decorative items with the motifs of the town.
Pay a visit to its historic sites and buildings: religious, historic, and civil, many of great significance.
Some options are visiting the sacred Temple of la Purisima, the Calvary Chapel, the Municipal Palace (with a work from a local artist depicting the development of tequila in the region), and the National Museum of Tequila, where you can learn everything you want to know about this spirit.
We recommend a guided tour of one of the biggest tequila distilleries in the nation, Casa Sauza.
This is the oldest distillery in Tequila, with tours running from Monday to Saturday.
Learn about the fascinating process of making tequila, from growing and caring for agave to the distillation and quality control in flavor, appearance, and smell.
This tour makes for an unforgettable experience.
You will find some of the best vistas at the foot of the Tequila Volcano, or close to the Rio Grande Canyon, a few kilometers from downtown Tequila.
Each year, from November 29 to December 13, is the National Tequila Fair.
It’s a must if you are in the area, with a huge variety of events and always full of great people.
You will find parades, mariachis, fantastic food, charreria, shows, and, of course, many tequila tastings.
Try the birria or pozole, preceded by a some Tequila, and check out the agave and wood crafts sold in-house, or not very far from you.
Things to see and do
Walks around town, hikes, train rides, tastings, guided tours.